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In 1981 two successful petrol retailers in South Somerset decided to take their forecourt shops to a new level. New ranges, aggressively priced and piled high. This bold marketing came to the notice of many in the industry. The promotion offering miniatures of whisky free with gallons of oil even brought national newspaper furore, whilst the increased sales and profit brought interest from others in the trade. A friend in a local filling station wanted to sell some of the range, then another colleague wanted to join the revolution. Forecourt shops were changing into 'real' shops.
A copy of the comprehensive range document is available on request whilst the monthly promotions in the full colour flyer include some of the most aggressively priced offers in the industry. Most customers then prefer a fortnightly telesales call to remind them of offers and to collect the order in a friendly yet professional manner. CTC is currently enjoying its most successful times ever with the retail side of the business growing to nine filling stations and convenience stores, whilst the wholesale business continues to use these locations to trial new lines and promotions for the benefits of all CTC customers. Please ring or email for flyer, catalogue & free gifts T:
01392 829990 |