Boost Drinks was founded in 2001 in the UK and has quickly established itself as a leading independent energy and sports drink brand. The brand was acquired by Irn-Bru maker AG Barr in 2022. The brands focus is on affordability and great taste, Boost offers a wide portfolio including energy drinks, isotonic sports drinks, protein and iced coffee products. Known for its strong presence in convenience stores, the brand has built a reputation for giving consumers great value without compromising on quality. Boost continues to grow, delivering refreshing drinks designed to fuel active lifestyles.